Publications by by Dr. zhenning Jimmy xu, follow me on Twitter:

Predictive analytics in R with two lines of syntax

05.04.2022

R Markdown This is an R Markdown document. Markdown is a simple formatting syntax for authoring HTML, PDF, and MS Word documents. For more details on using R Markdown see http://rmarkdown.rstudio.com. Note: this analysis was performed using the open source software R and Rstudio. mydata <- read.csv("customer_segmentation.csv") # we read the datas...

291 sym R (1813 sym/3 pcs)

Understanding Consumers’ Perceptions toward Grocery Stores in Bakersfield

30.03.2022

Reference: Xu 2021. Brand/Product Positioning & Perceptual Mapping. Rpubs.com/utjimmyx/brand_positioning Think-pair-share The final perceptual maps (see Figures 3 and 4) are designed to explain the impact of a college degree on people’s perception of grocery stores. Figure 3 represents consumers who have a college degree. Figure 4 represents c...

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Intro to the Marketing Concentration at BPA

21.03.2022

class: center, middle, inverse, title-slide # Intro to the Marketing Concentration at BPA ### Zhenning ‘Jimmy’ Xu, California State University Bakersfield, followe me on Twitter: https://twitter.com/MKTJimmyxu ### 2022/03/20 --- background-image: url(https://upload.wikimedia.org/wikipedia/commons/b/be/Sharingan_triple.svg) ??? Im...

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R dashboad

03.03.2022

Let’s Build an Interactive Dashboard Zhenning Jimmy xu Page 1 Column Voting Shares in Kern County Column A simple leafmap showcase - CSUB & Hart Memorial Park The Geography of Beer Page 2 Table - The Geography of Beer ...

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Dashboard demo

03.03.2022

Let’s Build an Interactive Dashboard Zhenning Jimmy xu Page 1 Column Voting Shares in Kern County Column A simple leafmap showcase - CSUB & Hart Memorial Park The Geography of Beer Page 2 Table - The Geography of Beer ...

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Reproducible Interactive Dashboard Design Using R and R Markdown

03.03.2022

class: center, middle, inverse, title-slide # Reproducible Interactive Dashboard Design Using R and R Markdown ## ACME 2022 ### Zhenning ‘Jimmy’ Xu, California State University Bakersfield ### 2021/03/05 --- background-image: url(https://upload.wikimedia.org/wikipedia/commons/b/be/Sharingan_triple.svg) ??? Image credit: [Wikimedia Common...

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Simple Text Aalysis - Demo

27.02.2022

R Markdown This is an R Markdown document. Markdown is a simple formatting syntax for authoring HTML, PDF, and MS Word documents. For more details on using R Markdown see http://rmarkdown.rstudio.com. When you click the Knit button a document will be generated that includes both content as well as the output of any embedded R code chunks within t...

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Customer_churn_decision_tree_analysis

12.02.2022

R Markdown This is an R Markdown document. Markdown is a simple formatting syntax for authoring HTML, PDF, and MS Word documents. For more details on using R Markdown see http://rmarkdown.rstudio.com. Note: this analysis was performed using the open source software R and Rstudio. Introduction Customer churn occurs when customers or subscribers s...

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T-test

18.02.2022

R Markdown This is an R Markdown document. Markdown is a simple formatting syntax for authoring HTML, PDF, and MS Word documents. For more details on using R Markdown see http://rmarkdown.rstudio.com. #Warm-up activity for fun - can you replace my name with yours using the following functions? paste("Today is", date()) ## [1] "Today is Fri Feb 18...

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Clustering

05.04.2022

Learning objectives By the end of this lab session, you should be able to: 1. Understand how cloud computing works (currently in beta release at the time I am writing this tutorial). 2. Understand how to import your own data to the cloud environment 3. Create descriptive stats to help understand the frequency distributions of your data 4. Underst...

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