Publications by Elena Ortiz
Dodgers regression_analysis
title: “Predictive Model for Los Angeles Dodgers Promotion and Attendance (R)” author: “Elena Ortiz” date: “2/25/2021” output: html_document editor_options: chunk_output_type: console R Markdown This is an R Markdown document. Markdown is a simple formatting syntax for authoring HTML, PDF, and MS Word documents. For more details...
4202 sym R (7837 sym/29 pcs) 2 img 1 tbl
T-test
title: “Understanding the Effectiveness of Advertising usint t-test” author: “Elena Ortiz, follow me on date:”2/18/2021" output: html_document editor_options: chunk_output_type: console — R Markdown This is an R Markdown document. Markdown is a simple formatting syntax for authoring HTML, PDF, and MS Word documents. For more details on...
8623 sym R (4435 sym/28 pcs) 5 img 1 tbl
avocado pricing
R Markdown This is an R Markdown document. Markdown is a simple formatting syntax for authoring HTML, PDF, and MS Word documents. For more details on using R Markdown see http://rmarkdown.rstudio.com. Note: this analysis was performed using the open source software R and Rstudio. Objective The objective of this tutorial is to explain how bivaria...
1940 sym R (628 sym/6 pcs) 2 img
EXAM2
Example 1 - A simple A/B test You can also perform this analysis using Excel #Please install the following package if the package "readr" is not installed. #install.packages("readr") library(readr) data <- read_csv("ab_testing1.csv") ## ## ── Column specification ──────────────────────────...
99 sym R (1569 sym/12 pcs)
Abtesting
What is A/B testing? Why do we do it? Design-led companies (Apple, Google, Airbnb, etc.) frequently apply design thinking to design new products (Naiman 2020). A/B testing (also known as split testing or bucket testing) is “a method of comparing two versions of a webpage or app against each other to determine which one performs better.” (Opti...
6720 sym R (4063 sym/26 pcs)
Document
{r setup, include=FALSE} knitr::opts_chunk$set(echo = TRUE) Example 2.1 - An A/B test with 4 different advertising campaigns (this step is optional) note: You can also perform this analysis using Excel We would like to see which campaign lead to more product sales in 2 different ways below. ```{r echo=TRUE} #now we do an analysis for a predictor...
2453 sym R (293 sym/1 pcs)
Document
—title: “Using Hierarchical Clustering & PCA for Market Segmentation and Targeting”author: “Elena Ortiz , follow me on Twitter:ElenaOr33656207 :”04/29/2021“output: html_documenteditor_options:chunk_output_type: console—{r setup, include=FALSE}knitr::opts_chunk$set(echo = TRUE)## Learning objectivesBy the end of this lab session, you...
7870 sym